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Evidence comparison

Gmail vs Substack

Among creators we track, Gmail leads with 13 creators vs 12. Computed from receipt-backed mentions only.

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Gmail to Substack

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Substack to Gmail

Gmail

Email & Newsletters

What it does

Google's email service, with labels instead of folders, strong spam filtering and search across the whole mailbox.

13 creators13 /30d100% organic
Total mentions
29
Pricing
Tracked since
12 Jun 2026

Tracked creators using Gmail

40May 2026Jun 2026Jul 2026
Substack

Email & Newsletters

What it does

Newsletter and media platform where writers publish free or paid posts, podcasts, video and Notes. No upfront cost — the platform takes roughly 10% of paid subscriptions — with a recommendation network that drives subscriber growth.

12 creators16 /30d100% organic
Total mentions
39
Pricing
usage based
Tracked since
11 Feb 2026

Tracked creators using Substack

50May 2026Jun 2026Jul 2026
Affiliate links · Werbung

Affiliate disclosure: links marked with ↗ on this page are affiliate links. If you buy through them, we may earn a commission at no extra cost to you. This never influences rankings, trending scores or organic/sponsored labels — those are computed exclusively from creator-mention data.

Werbehinweis gemäß §5a UWG: Mit ↗ markierte Links auf dieser Seite sind Affiliate-Links (Werbung). Bei einem Kauf über diese Links erhalten wir eine Provision; für Sie entstehen keine Mehrkosten. Dies hat niemals Einfluss auf Rankings, Trend-Scores oder Organisch/Gesponsert-Kennzeichnungen — diese werden ausschließlich aus Creator-Erwähnungsdaten berechnet.

Is there a newer or better option?

Other Email & Newsletters tools creators are actually adopting — beyond Gmail and Substack, by real momentum.

Creators using both

Questions, answered with receipts

Do more creators use Gmail or Substack?

Among the creators we track, Gmail leads with 13 using it versus 12 for Substack — counted from receipt-backed mentions only, never editorial opinion or who pays.

Which creators use both Gmail and Substack?

1 tracked creator use both, including Aishwarya Srinivasan.

data updated