Evidence comparison

Kit vs Substack

Across all dates, 8 tracked creators have mentioned Kit, compared with 18 for Substack.

Mentions can include recommendations, criticism or sponsorship. They do not establish current use.

Public switch records: Kit to Substack

Public switch records: Substack to Kit

Kit

Email & Newsletters

What it does

Email marketing platform for creators, formerly ConvertKit, rebranded to Kit in 2024. Visual automations, tagging, paid newsletters, a creator network for cross-promotion and built-in commerce for digital products.

8 creators · all time12 mentions / 30 days74% organic · all time

All-time public mentions: 76
Pricing: freemium
Tracked since: 11 Jun 2026
Website: kit.com

Public mentions by creator · all time

Mentions over the past 12 weeks

try Kit

Substack

Email & Newsletters

What it does

Newsletter and media platform where writers publish free or paid posts, podcasts, video and Notes. No upfront cost — the platform takes roughly 10% of paid subscriptions — with a recommendation network that drives subscriber growth.

18 creators · all time17 mentions / 30 days100% organic · all time

All-time public mentions: 108
Pricing: usage based
Tracked since: 11 Feb 2026
Website: substack.com

Public mentions by creator · all time

Mentions over the past 12 weeks

try Substack

Affiliate links · Werbung›

Affiliate disclosure: links marked with ↗ on this page are affiliate links. If you buy through them, we may earn a commission at no extra cost to you. This never influences rankings, trending scores or organic/sponsored labels — those are computed exclusively from creator-mention data.

Werbehinweis gemäß §5a UWG: Mit ↗ markierte Links auf dieser Seite sind Affiliate-Links (Werbung). Bei einem Kauf über diese Links erhalten wir eine Provision; für Sie entstehen keine Mehrkosten. Dies hat niemals Einfluss auf Rankings, Trend-Scores oder Organisch/Gesponsert-Kennzeichnungen — diese werden ausschließlich aus Creator-Erwähnungsdaten berechnet.

All-time totals and creator mention counts include every public receipt, with no date limit. Organic share excludes mentions with unclear sponsorship. The 30-day counts reflect the latest score update. A zero switch count means no switch with a public source is available here; it does not prove that nobody switched.