What AI tools do creators actually use?
Claude is the most-adopted tool for this among creators we track, used by 115 creators (96% of its mentions organic over the past 90 days). This ranking counts real, receipt-backed creator usage — no editorial opinion, no paid placement.
Spans: 2 categories · ranked by active tracked creators
Affiliate links · Werbung›
Affiliate disclosure: links marked with ↗ on this page are affiliate links. If you buy through them, we may earn a commission at no extra cost to you. This never influences rankings, trending scores or organic/sponsored labels — those are computed exclusively from creator-mention data.
Werbehinweis gemäß §5a UWG: Mit ↗ markierte Links auf dieser Seite sind Affiliate-Links (Werbung). Bei einem Kauf über diese Links erhalten wir eine Provision; für Sie entstehen keine Mehrkosten. Dies hat niemals Einfluss auf Rankings, Trend-Scores oder Organisch/Gesponsert-Kennzeichnungen — diese werden ausschließlich aus Creator-Erwähnungsdaten berechnet.
- 1ClaudeAI Assistants
Anthropic's AI assistant for writing, analysis, coding and agentic work, available on web, desktop and mobile plus an API. Known for long context windows, Artifacts and the Claude Code terminal agent.
115 active creators · 632 mentions · 96% organic (past 90 days) · Free tier; Pro ~$20/month, Max from ~$100/month
“I stay in the Claude desktop app the whole time.” — ICOR with Tom | AI Productivitysource ↗
- 2ChatGPTAI Assistants
OpenAI's conversational AI assistant for text, images, voice and code, with custom GPTs, web browsing and data analysis. The most widely used consumer AI chat product; paid tiers unlock newer models and higher limits.
108 active creators · 492 mentions · 94% organic (past 90 days) · Free tier; Plus ~$20/month, Pro ~$200/month
“Type @Higgsfield /marketing and run your ads from ChatGPT.” — Higgsfield AIsource ↗
- 3GitHub CopilotAI Assistants
AI pair-programmer that suggests whole lines and functions inside the editor as you type.
77 active creators · 233 mentions · 99% organic (past 90 days) · From ~$10/month; free for verified students and OSS maintainers
“Setup of VS Code & GitHub Copilot” — Collaboration Simplifiedsource ↗
- 4HiggsfieldAI Image & Audio
Creative suite for AI media: generate images and video from prompts or references, then edit and upscale them.
37 active creators · 161 mentions · 60% organic (past 90 days)
“Meet Higgsfield x GPT-6 Astra for Paid Ads 🧩” — Higgsfield AIsource ↗
- 5Claude CoworkAI Assistants
Anthropic's workspace where Claude takes on longer tasks end to end, beyond writing code.
34 active creators · 83 mentions · 96% organic (past 90 days)
“You Have to Try Claude Cowork's New Built-In Browser” — The AI Advantagesource ↗
- 6Wispr FlowAI Assistants
AI voice dictation that transcribes natural speech into text across any app, faster than typing.
34 active creators · 56 mentions · 48% organic (past 90 days) · Free tier; Pro from ~$12/month
“Start using Wispr Flow for Free” — Tech With Timsource ↗
- 7Epidemic SoundAI Image & Audio
Subscription library of royalty-free music and sound effects, licensed for use in videos and podcasts without copyright claims.
33 active creators · 205 mentions · 64% organic (past 90 days) · Subscription from ~$10/month for creators
- 8AnthropicAI Assistants
AI company behind the Claude models, with safety research as a stated focus.
29 active creators · 67 mentions · 100% organic (past 90 days)
“You will learn exactly how to generate your secret API key from the Anthropic Developer Console, securely inject it into” — ProgrammingKnowledge2source ↗
- 10ChatGPT WorkAI Assistants
20 active creators · 39 mentions · 95% organic (past 90 days)
“Step 1: Install ChatGPT Work, the desktop app.” — Sabrina Ramonov 🍄source ↗
- 11ElevenLabsAI Image & Audio
AI voice platform: text-to-speech, voice cloning, dubbing and conversational voice agents with highly natural output in many languages. Creators use it for narration, audio versions of posts and localized dubs.
20 active creators · 35 mentions · 80% organic (past 90 days) · Free tier; paid from ~$5/month, usage-based credits
“This video shows you how to combine Claude AI with ElevenLabs to create powerful, high-quality AI-generated audio” — Success With Samsource ↗
- 12GLM 5.2AI Assistants
Language model from Zhipu AI, used through the Z.ai assistant, built for long task chains and coding.
20 active creators · 20 mentions · 100% organic (past 90 days)
“I've been testing GLM 5.2 on Z.ai and it genuinely made me question why I'm paying $30 a month for Claude.” — Andy Stapletonsource ↗
- 13Siri AIAI Assistants
Apple's voice assistant across iPhone, Mac and Apple Watch.
18 active creators · 41 mentions · 100% organic (past 90 days)
“after a week of testing out Siri AI, here are my honest thoughts” — Rachel Howsource ↗
- 14Google FlowAI Image & Audio
Google's AI filmmaking tool built on Veo, for scenes, shots and camera moves.
18 active creators · 36 mentions · 100% organic (past 90 days)
“In this complete Google Flow tutorial, you'll learn 10 powerful FREE AI tools” — WsCube Techsource ↗
- 15SeeDance 2.0AI Image & Audio
Video model from ByteDance's Seed team, generating coherent scenes from text and images.
18 active creators · 37 mentions · 86% organic (past 90 days)
“I ran the exact same prompt through Seedance 2.5 and Seedance 2.0 side by side” — AI Mastersource ↗
- 16Kimi K3AI Assistants
Assistant from Moonshot AI with a very long context window, aimed at coding and research tasks.
17 active creators · 25 mentions · 100% organic (past 90 days)
“I’m testing Kimi K3 in my next videos to see how it performs on real tasks.” — King Charles Tvsource ↗
- 17PerplexityAI Assistants
AI answer engine that responds to questions with cited sources, combining web search with large language models. Pro adds more powerful models, file uploads and the Comet browser; positioned as a research-first alternative to classic search.
16 active creators · 22 mentions · 73% organic (past 90 days) · Free tier; Pro ~$20/month
- 18OpenClawAI Assistants
Open tool for using Claude to run AI agents outside of Claude Code.
15 active creators · 52 mentions · 98% organic (past 90 days) · Open tool; bring your own Claude API key
“Openclaw setup” — Tech With Timsource ↗
- 19Google GeminiAI Assistants
Google's AI assistant for text, images and code, available in the browser, as an app and inside Google Workspace.
15 active creators · 15 mentions · 93% organic (past 90 days)
“we are going to show you exactly how to integrate Google Gemini in n8n, authenticate your Google AI Studio API key” — ProgrammingKnowledge2source ↗
- 20GrokAI Assistants
AI assistant from SpaceXAI with live access to posts on X, for chat, images and code.
13 active creators · 48 mentions · 98% organic (past 90 days)
“➡️ Get access to ChatGPT Plus, Claude Pro, Gemini, and Grok (paid versions) all in one plan” — Charlie Changsource ↗
- 21OpenRouterAI Assistants
One API across many model providers, with price comparison and automatic failover.
13 active creators · 15 mentions · 100% organic (past 90 days)
“OpenRouter is the only API you need for AI. Every model, the best uptime and no subscription. Try it free” — Fireshipsource ↗
- 22HeyGenAI Image & Audio
Generates video with talking avatars from a script, including voice, captions and translation.
13 active creators · 18 mentions · 44% organic (past 90 days)
“HeyGen made a Digital Twin that looks, sounds, and moves like me, no camera needed.” — Nate Herk | AI Automationsource ↗
- 23Gemini OmniAI Assistants
The multimodal tier of Google's Gemini, handling text, image, audio and video in one model.
12 active creators · 13 mentions · 92% organic (past 90 days)
“I tried Gemini Omni on Google's Flow Studio and made this entire video.” — Ishan Sharmasource ↗
- 24GPT Image 2AI Image & Audio
11 active creators · 19 mentions · 89% organic (past 90 days)
“I show my full AI filmmaking workflow using Claude, OpenArt, GPT Image 2, and Seedance 2.0” — Youri van Hofwegensource ↗
FAQ
- What tool do most creators use to build with ai?
- Claude is the most-adopted tool for this job among the creators we track: 115 tracked creators have an active usage record for it. 96% of its classified mentions are organic, meaning no sponsorship signal was found in them (mentions we cannot classify are excluded from that ratio). Adoption counts, not editorial opinion, order this list, and the receipts behind it are linked above.
- What is the runner-up to Claude, and when is it the better choice?
- ChatGPT is the runner-up with 108 active creators, against 115 for Claude, in the same category. We do not editorialize the gap. What the data offers: 94% of ChatGPT's classified mentions are organic, versus 96% for Claude. Pricing: Free tier; Plus ~$20/month, Pro ~$200/month. Read the receipts on both tool pages and weigh the quotes yourself; that is what they are there for.
- How is this ranking decided?
- By counting creators, not opinions. Every mention we ingest carries a receipt: a source link, a timestamp or position, a verbatim quote of at most 120 characters, and a sponsorship classification (organic, sponsored or ambiguous). The list orders tools by how many tracked creators actively use each one; organic mentions weigh four times more than sponsored ones in scoring. Affiliate links on this page have no path into that computation. Full detail is on the methodology page.
- How fresh is this data?
- The scores behind this ranking are snapshotted weekly, and the data behind the current list was computed on 21 Sept 2026, the same date the stamp at the bottom of this page shows. After a recompute, the page refreshes within roughly ten to twenty minutes (two stacked 600-second caches). Recency also shapes the ranking itself: mention weight decays with a 14-day half-life, so current usage counts more than last year's.
- Are these affiliate recommendations?
- No. Some links on this page, marked with an arrow, are affiliate links, and if you buy through them we may earn a commission at no extra cost to you. That revenue has no path into the ranking: positions, trending scores and sponsorship labels are computed exclusively from creator-mention data. The full disclosure, in FTC wording and the German paragraph 5a UWG wording, sits on this page above the list.
- Where do these creator mentions come from?
- From public content by the creators we track: YouTube videos, podcast episodes, X posts and newsletters. When a tracked creator mentions a tool there, we ingest the mention together with its receipt: a source link, a timestamp or position, a quote of at most 120 characters, and a sponsorship classification. Rankings are computed exclusively from that mention data; money never changes them.